Wednesday, February 9, 2011

Study Says Women Lose Their Looks At 35 Years Old

Another day, another beauty study designed to make women feel bad about getting older. Researchers at Japanese skincare brand SK-II conducted a study with Fukui University and claim to have pinpointed the exact age when ladies start rapidly maturing. Apparently at 35.09 years old the magic aging fairy waves her wand and wrinkles start appearing, skin starts sagging, and your appearance won't be able to rebound from things like lack of sleep or too many cocktails or a day in the sun quite the same way it used to. But not to fear, says SK-II, since their $250 Skin Signature Melting Rich Cream can help freeze time for a little while longer.

Um. We have a few issues with this new information.

  • What about this other similar QVC survey from July that claimed women reach their beauty peak at 31 years old? Why have we suddenly been granted another four years of looking like hot young things?
  • How does this fit in with the survey from Superdrug last December that said 52 years old is the perfect age for plastic surgery?
  • How exactly do we all start looking older at precisely 35.09 years old? Does this mean that someone who drinks, or smokes, or eats unhealthily, or has never used sunblock their whole lives will have the same appearance as someone who has lived their life in a bubble getting eight hours of blissful sleep a night?
  • With all the recent talk that miracle anti-aging creams are totally bogus, why should we shell out $250 for yet another one claiming to be the fountain of youth?

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